Peaches Geldof, 20, the curvaceous daughter of Sir Bob Geldof, has unwrapped herself, once again. But it's all in the cause of Christmas.
As the ‘face’ and ‘body’ of Miss Ultimo lingerie, Peaches strips down to the bare essentials to launch the brand’s new fairground-themed collection, available in Debenhams stores and online (www.missultimo.com) from today, Tuesday, December 1st.
The Christmas collection is inspired by vintage carnivals and candy shops and, appropriately, the campaign was photographed in an old-time fairground, with Miss Geldof as the star of the show.
She strikes a series of fun and flirty poses on a vintage merry-go-round, in frilly bras and briefs, accessorised with giant hair-bows, matching gloves and high-heels worn with knee-socks.
The new collection, features eight different designs, including ‘Lippy’, in a hot pink and sherbet-lemon lip print, trimmed with scarlet-Guipure lace; ‘Pop Art’, a pink-themed butterfly pattern; and ‘Polly Anna’, which is candy-striped in bubblegum colours.
Prices start from £8, for briefs or boy-shorts, in sizes 8-18, while the bras, sized from 32A to 38DD, are £18 each.
Peaches Geldof said: “Working for the second time with Miss Ultimo has been a pleasure. The underwear fits perfectly and creates curves in all the right places. I’m honoured to be chosen to represent a healthy body image and what better way than with Miss Ultimo’s designs, which are sexy, young and quirky. Clothes are fun but sometimes knowing you’ve got some awesome underwear underneath is better!”
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